The most prominent thing for me to take
forward from 503 is simplicity. I’ve never been good at simplification.
Possibly because I personally enjoy colour/pattern/clutter however this isn't
always suitable. I need to realise that detail/business doesn't mean quality and
that often less = more and therefore be satisfied with these results.
To push myself out of my comfort zone I want
to create multiple outcomes. I have previously struggled creating a diverse
range of designs. Eg. in 503 I ended up doing a publication because I struggled
refining my collection of ideas appropriately to 5 prints. Therefore I want to
produce all 3 final pieces from the same live brief to have variety of complete
outcomes.
My initial observation of Hookworms' previous
artwork is that it is very graphic/digital and as a result I will be taking on
the challenge of working digitally. I have mainly worked/enjoy analogue
(deliberately neglecting illustrator) but I think it is important to be
versatile - especially if I want to do anything further with music poster design.
Doing a poster for a band that I don't know
will be an interesting task. I have created a few posters for my band Badmash
(building our own identity) but to be briefed it will challenge me to explore
an external visual identity.
